Bet365 had a busy promo schedule on Friday, 11 September, and Saturday, 12 September 2026. The promo codes, CBSBET365 and GOALBET, were each good for $365 in bonus bets for college football action and other events. Those codes received wide coverage before the weekend. NOLA.com listed a Rams vs 49ers bonus, and the match-based bonus sat outside the main codes. CBS Sports and Goal.com pushed the codes. Bet365's news page carried Jarrod Bowen Championship top goalscorer odds, Arsenal trophy odds, and a Bears vs Panthers Week 1 preview. The goalscorer odds tracked the goalscorer charts. Another market listed outright winner odds. The page also ran an early-season preview for the Bears and Panthers. FOX Sports pointed out where to bet on Ryan Garcia vs Connor Benn. The fight also drew attention in the wider coverage. The promotions covered football, boxing, and soccer odds, and the whole slate blended multiple sports.