Target will enforce unusually strict rules for the Pokemon 30th anniversary trading card set release. The restrictions are stricter than typical of a card drop. Long lines formed at stores, including in San Antonio. Fans lined up in Australia for the collection. Many fans were left disappointed as stock sold out quickly. Guides now advise confirming the precise Target drop time ahead of the release to secure cards before shelves clear. The strict policy affects this anniversary release, that has driven heavy demand. Collectors should plan ahead and check the precise release time so they do not miss out.